Astea International Inc. • Marketing Programs Manager (promoted from Marketing
Communications
Writer) • 1992-1995
Leader in Customer/Field Support Software Systems ("Dispatch-1")
Managed marketing programs and company collateral for niche company. (All advertising, brochures, data sheets, public relations, direct mail, newsletters, user stories, special events, trade shows, user conferences.) Instituted well-received employee newsletter program.
ProfitKey International • Marketing Communications
Manager (promoted from Writer) 1988-1991
Complete MRP Software Solutions for Job Shops and Custom Manufacturers
Created useful sales tools and coordinated successful marketing campaigns for small software company. Recipient of ProfitKey Service Award and ProfitKey Quality Award.
enewsletters | email campaigns |
websites | SEO optimization |
webinars | trade shows |
case studies | testimonials |
white papers | articles |
brochures | data sheets |
Google adwords | print ads |
press releases | direct mail |